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	<title>Marketing with Imagination &#187; brand building</title>
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		<title>Test Your Brand</title>
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		<pubDate>Tue, 01 Feb 2011 01:38:11 +0000</pubDate>
		<dc:creator>staceypilcher</dc:creator>
				<category><![CDATA[2011]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[brand building]]></category>
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		<description><![CDATA[Eight questions to help you measure the status and effectiveness of you company's brand. ]]></description>
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		<title>Jack LaLanne, the man who  met the eight tests of a strong brand.</title>
		<link>http://marketingwithimagination.com/newsblog/strategy/jack-lalanne-the-man-who-met-the-eight-tests-of-a-strong-brand/</link>
		<comments>http://marketingwithimagination.com/newsblog/strategy/jack-lalanne-the-man-who-met-the-eight-tests-of-a-strong-brand/#comments</comments>
		<pubDate>Tue, 25 Jan 2011 16:56:00 +0000</pubDate>
		<dc:creator>staceypilcher</dc:creator>
				<category><![CDATA[2011]]></category>
		<category><![CDATA[Strategy]]></category>
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		<guid isPermaLink="false">http://marketingwithimagination.com/newsblog/?p=281</guid>
		<description><![CDATA[Jack LaLanne, the man who  met the eight tests of a strong brand.]]></description>
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		<title>Walk in another’s shoes.</title>
		<link>http://marketingwithimagination.com/newsblog/strategy/walk-in-another%e2%80%99s-shoes/</link>
		<comments>http://marketingwithimagination.com/newsblog/strategy/walk-in-another%e2%80%99s-shoes/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 01:12:20 +0000</pubDate>
		<dc:creator>staceypilcher</dc:creator>
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		<guid isPermaLink="false">http://marketingwithimagination.com/newsblog/?p=209</guid>
		<description><![CDATA[One of the best things to come out of social media is teaching companies the impact customer service has on a brand. ]]></description>
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		<title>Old Dogs. New Tricks. Social marketing and brands.</title>
		<link>http://marketingwithimagination.com/newsblog/brand-adages/old-dogs-new-tricks-social-marketing-and-brands/</link>
		<comments>http://marketingwithimagination.com/newsblog/brand-adages/old-dogs-new-tricks-social-marketing-and-brands/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 21:14:00 +0000</pubDate>
		<dc:creator>Stacey</dc:creator>
				<category><![CDATA[Brand Adages]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>

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		<description><![CDATA[Social media is all the buzz. Interactive firms are the agencies of record. Digital is the panacea for marketing. But is it really? According to a recent survey by the Keller Fay group, 22% of word-of-mouth conversations are sparked directly by traditional advertising and those people are more likely to include brand recommendations than the [...]]]></description>
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